I am an Experience Designer. Previously I have worked as a Graphic Designer and as a Service Designer.
What is experience design?
It is a way of thinking applied to everything that a business does. It is a perspective rather than a discipline in itself. My approach incorporates a wide variety of disciplines such as Market Research, Brand Development, Illustration, User Interface Design (UI) and User Experience Design (UX) to name a few.
Nothing is created purely for the sake of aesthetics, creativity is always guided by strategy. Everything has a tactical reason for being in pursuit of carefully considered objectives.
I follow a simple process to deliver this idea:
Want to know more?
For a deeper insight into this approach to design I highly recommend this Wired article:
In my previous roles I have worked on projects for:
- BT Global Services
- The Design Council
- STOP THE TRAFFIK
- Cornwall Council
- Cornwall & Isles of Scilly LEP
- CPR Regeneration
- Falmouth University
- Technology Strategy Board
- International Cricket Council
- ING Direct